- Job Type: Full-Time
- Function: Marketing/PR/Product Mktg
- Industry: Fintech
- Post Date: 03/21/2026
- Website: www.advancegroup.com
- Company Address: 80 Robinson Road, #09-01, Singapore, Singapore 068898, SG
About Advance Intelligence Group
Headquartered in Singapore, Advance Intelligence Group is one of the largest independent financial services-focussed technology startups in Asia.Job Description
About ARX
ARX is a mobile-first, AI-powered trading terminal for decentralized perpetual futures. We combine smart money signal intelligence, an AI Copilot, and institutional-grade execution into a single platform — giving retail crypto traders the decision layer they’ve never had. We’re launching with Hyperliquid and expanding across DeFi venues.
Job Scope
Community Building & Management (50%)
- Build and manage ARX’s Local communities on LINE OpenChat, Facebook Groups, Telegram, and Twitter/X from scratch — growing them into the go-to gathering place for Local DeFi perp traders.
- Run daily community operations: market briefings, signal summaries, product announcements, and engagement campaigns in native Local.
- Host weekly AMAs, community calls, and live trading sessions with ARX team members and featured traders.
- Design and execute community engagement campaigns tailored to Local culture — trading competitions, referral drives, quests, and giveaways with locally relevant rewards (LINE Points, 7-Eleven vouchers, GrabPay credits, etc.).
- Monitor community sentiment, surface user feedback to the product team, and act as the first line of support for Local users.
- Recruit and manage community moderators to maintain active moderation during Local peak hours.
- Build a “Community Leader” program — identify and empower top Local members with early access, direct team communication, and enhanced referral rewards.
KOL / Influencer Partnerships (40%)
- Source and vet Local crypto KOLs across all tiers: Tier 1 YouTube/Twitter analysts (50K+ followers), Tier 2 Facebook and TikTok crypto creators, and Tier 3 LINE/Telegram channel managers.
- Manage end-to-end KOL relationships: initial outreach, negotiation, briefing, content review, performance tracking, and ongoing relationship nurturing.
- Develop KOL campaign briefs that feel authentic — not scripted ad reads, but genuine product trials and honest reviews that resonate with Local audiences.
- Pitch and manage ARX’s fee-share partnership model (20% permanent commission on referred volume) as a long-term incentive, differentiating ARX from competitors offering one-time sponsorship payments.
- Coordinate KOL content calendars to align with product launches, trading competitions, and market moments.
- Track KOL performance metrics: referral signups, activation rates, volume generated, and cost per active trader by KOL.
- Convert top-performing KOLs into long-term ambassadors and manage the Local ambassador program.
Content & Localization (10%)
- Create and curate Local-language content for Facebook, LINE, Twitter/X, and YouTube — copy trading guides, signal stream explainers, AI Copilot tutorials, and market commentary.
- Ensure all ARX product copy, in-app strings, and marketing materials are localized to native-quality Local (not machine-translated).
- Advise the global team on Local market nuances, cultural sensitivities, and platform-specific best practices.
Requirements
Must-Have
- 2+ years of experience in crypto community management, KOL/influencer marketing, or growth roles at a crypto exchange, DeFi protocol, or Web3 project.
- Deep familiarity with the Local crypto ecosystem — you know the major KOLs, the active Facebook Groups and LINE communities, and how sentiment moves in Local crypto markets.
- Hands-on experience managing communities on LINE and/or Facebook Groups (not just Discord/Telegram).
- Experience sourcing, negotiating with, and managing crypto influencer partnerships in Local.
- Understanding of perpetual futures trading, copy trading, and DeFi concepts — you can explain liquidation distance, funding rates, and smart money signals in Local without sounding like a textbook.
- Self-starter comfortable building from zero in a fast-moving startup environment.
Nice-to-Have
- Experience at a Local crypto exchange (Bitkub, Satang Pro, Zipmex Local) or a global exchange’s Local operations.
- Personal network of Local crypto KOLs and community leaders.
- Familiarity with Local SEC digital asset regulations and marketing compliance requirements.
- Active personal presence in Local crypto communities (your own LINE group, Facebook page, or YouTube channel).
- Familiarity with on-chain analytics tools (Arkham, Nansen, DeBank) or DeFi trading platforms (Hyperliquid, dYdX, GMX).
- Experience running trading competitions or referral campaigns.
- Basic data analysis skills — comfortable pulling metrics from dashboards and building simple attribution reports.